Media | GMP

How to Get CM360 Account from CM360 Reseller Partners

Get Self Serve or Managed CM360 Account

By Prajakta Khamgaonkar
May 28, 2024 | 7 Minutes | |

CM 360 refers to Campaign Manager 360, which is an enterprise level ad management platform. It allows advertisers. publishers and marketers to plan, execute and track their digital advertising campaigns across various channels and formats. Using CM 360 you can manage display, video, mobile and search campaigns as well as access advanced features such as audience targeting, ad creative management and performance measurement. It is used as a centralized platform for all your marketing campaigns. You can manage and execute campaigns for all the channels such as display, video, mobile centrally from CM360.

The another big advantage of having CM360 is “third-party ad serving” which helps affiliates manage and track campaigns for various ad networks, publishers and exchanges. This means you can effectively track and manage your campaigns in one place, regardless of the platform or channel, providing both convenience and a holistic view of your marketing efforts.

 

And as part of the Google Marketing Platform, CM360 seamlessly integrates with other Google advertising tools, such as Google Ads, Search Ads 360, Display & Video 360 and Google Analytics. This integration facilitates data sharing, seamless campaign management and consolidated reporting across platforms, providing a comprehensive view of your advertising efforts.

 

How to get the CM360 Account

You can get the CM360 account from CM 360 reseller partners. DWAO is a Google partner for GMP products and help you to get the access of CM360 platform. We will help you pick the right CM360 account model as per your use case for example whether you want full support with managed service or you are good to go with self-serve cm360.

 

Managed CM360 account vs. Self-Serve CM360 Accounts

CM360 has two types of accounts:

Managed service and self-serve. With managed service we takes care of everything from setting up campaigns to reporting. We analyse the campaign and provide you insights on regular intervals.

Self-serve accounts give experienced users more control to handle campaigns on their own.You have to manage the setup, execution and monitoring of the campaign at your end. We will only provide you support regarding bugs, platform issue and strategic guidance.

 

 

Steps to get a CM360 Account from the CM360 Reseller or Partners

  • Contact CM360 Reseller
  • Understand the CM360 Commercials
  • Select the CM360 Engagement Model
  • Activate your M360 Account

 

We help and support with strategic guidance for Big Results:

CM360 is commonly used by large businesses and agencies to run advertising campaigns and optimize their marketing efforts. We are CM360 partner and reseller and will check out your marketing goals and suggest the best CM360 setup and strategies to improve the ROI.

 

 

CM360 Features and Benefits

  • Campaign Setup: CM360 provides a user friendly interface to set up new advertising campaigns.
  • Creative Management: CM360 platform allows users to upload and manage various types of ad creatives, including images, videos, HTML5 ads and dynamic creatives.
  • Audience Targeting: CM360 offers advanced audience targeting capabilities, allowing advertisers to reach specific segments based on demographics, interests, behaviours and remarketing lists
  • Ad Trafficking: Users can traffic ads across multiple channels and platforms directly within CM360.
  • Conversion Tracking: CM360 enables conversion tracking to measure the effectiveness of advertising campaigns.
  • Campaign Optimization: The CM360 platform provides robust reporting and analytics features to monitor campaign performance.
  • Integration: CM360 integrates with other Google Marketing Platform products such as Google Ads, DV 360 and Google Analytics  providing a unified advertising ecosystem.
  • Reporting: CM 360 provides comprehensive reports to evaluate campaign performance, identify trends and inform future strategies
  • Budget Control: Set and adjust campaign budgets according to your financial constraints and campaign performance.
  • Unified Reporting: with the help of CM3620 you can track campaign performance at once place which is not possible otherwise.

Contact us Now to get self serve CM360 account or managed CM360 account .

Authors

Prajakta Khamgaonkar

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