Google’s latest and the most advanced version of Analytics is GA4, known for its extremely powerful and efficient data collection and analysis tools. GA4 runs on an event-driven model that tracks down data across all consumer touch points including websites, mobile apps, and offline applications. GA4 comes with a lot of benefits, however its implementation can get a lot more complicated as it does not include indexing for custom dimension and metrics. If you are interested in switching to GA4 and harnessing its benefits, our team can help with its implementation. We are Google analytics premium partners and can help you in varied ways.
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