Google Analytics 360 Suite Pricing

Google Analytics 360 (GA 360) is the premium , enterprise level version of Google Analytics , designed for large businesses and organizations that require advanced analytics , higher data limits and dedicated support. It is part of the Google Marketing Platform and integrates seamlessly with other Google tools like Google Ads , Display & Video 360 and BigQuery.

Why is Google Analytics 360 Important for Businesses?

Investing in Google Analytics 360 is crucial for businesses that:

1. Handle Large Volumes of Data: GA 360 is built for enterprises with high traffic and complex data needs , offering higher hit limits and more robust data processing.
2. Require Advanced Analytics: It provides deeper insights , such as unsampled reports , advanced attribution modeling and custom funnels.
3. Need Integration with Other Tools: GA 360 integrates with Googles marketing and advertising tools , enabling better campaign tracking and optimization.
4. Prioritize Data Accuracy: With unsampled data and advanced filtering , businesses can make data driven decisions with confidence.
5. Require Dedicated Support: GA 360 includes access to a dedicated account manager and 24/7 support.

Benefits of Google Analytics 360

1. Unsampled Data: GA 360 provides unsampled reports , ensuring accurate data for large datasets.
2. Advanced Attribution: Use data driven attribution models to understand the true impact of marketing channels.
3. Custom Funnels: Track user journeys and identify drop off points in the conversion process.
4. BigQuery Integration: Export raw data to BigQuery for advanced analysis and machine learning.
5. Higher Data Limits: Process up to 1 billion hits per month per property , with the ability to request more.
6. Service Level Agreement (SLA): Guaranteed data freshness and processing times.
7. Dedicated Support: Access to a dedicated account manager and 24/7 technical support.
8. Integration with Google Marketing Tools: Seamlessly connect with Google Ads , Display & Video 360 and Search Ads 360 for better campaign performance.

How to Find the Best GA4 360 Partner

Choosing the right GA4 360 partner is critical for maximizing the value of your investment. Heres how to find the best partner:

1. Certifications: Look for partners certified by Google as part of the Google Marketing Platform Partner Program.
2. Experience: Choose a partner with a proven track record of implementing GA 360 for businesses in your industry.
3. Technical Expertise: Ensure the partner has expertise in GA4 , BigQuery and data integration.
4. Support and Training: A good partner should offer ongoing support , training and best practices.
5. Client Reviews: Check reviews and case studies to gauge the partners reputation and success.
6. Custom Solutions: The partner should be able to tailor solutions to your specific business needs.

Google Analytics 360 Suite Pricing

Google Analytics 360 is a premium product and its pricing is tailored to the needs of large enterprises. Key points about pricing:

1. Annual Cost: GA 360 typically starts at Approx 2 Lakh per Month , but the final cost depends on factors like data volume , number of properties and additional services.
2. Custom Pricing: Pricing is not publicly listed and is based on the organizations requirements and events.
3. Additional Costs: Integration with tools like BigQuery or additional support services may incur extra charges for Big Query.

Google Analytics 360 is a powerful tool for enterprises that need advanced analytics , higher data limits and seamless integration with other marketing tools. While the cost is significant , the benefits such as unsampled data , advanced attribution and dedicated support make it a worthwhile investment for large businesses. To get the most out of GA 360 , partnering with a certified and experienced GA4 360 partner is essential.

Why DWAO is the Best Google Analytics 360 Partner

DWAO stands out as a premier Google Analytics 360 partner due to its deep expertise , proven track record and customer centric approach. Heres why DWAO is the best choice for businesses looking to maximize the value of their Google Analytics 360 investment:

1. Extensive Experience with Leading BFSI Customers

DWAO has worked with some of the biggest names in the Banking , Financial Services and Insurance (BFSI) sector , including HDFC Bank , ICICI Bank , Kotak Mahindra Bank ,Policybazaar , Max Life Insurance , Axis Mutual Funds ,auto brands like Spinny , OLX , Cars24 , CarDekho etc.

This experience gives DWAO a unique edge in understanding the complex use cases and challenges faced by different organizations. They can provide tailored solutions that align with the specific needs of these industries , ensuring that businesses get the most out of their martech stack.

2. Focus on Requirements , Not Just Tools

DWAO believes that "its not about the tool , its about the requirement." They prioritize understanding the customers unique business needs , goals and existing martech stack before recommending solutions. This ensures that the tools implemented work in harmony with the customers overall strategy , rather than in isolation.

• Customized Solutions: DWAO doesnt offer one size fits all solutions. Instead , they focus on creating tailored strategies that address the specific pain points and objectives of each client.
• Holistic Approach: They consider the entire martech ecosystem , ensuring that all tools and platforms work together seamlessly to deliver maximum value.

3. Tools in Silos Dont Work at Full Capability

DWAO understands that tools in silos cannot deliver their full potential. For example , Google Analytics 360 alone cannot solve all business challenges unless it is integrated with other tools and platforms in the martech stack. DWAO ensures that:

• Integration is Seamless: They integrate GA 360 with other tools like CRM platforms , marketing automation tools and data warehouses (e.g. , BigQuery) to create a unified ecosystem.
• Data Flows Smoothly: By breaking down silos , DWAO ensures that data flows seamlessly across platforms , enabling better decision making and more effective campaigns.

4. 360 Degree Approach for Every Client

DWAO takes a 360 degree approach to every client engagement , ensuring that all aspects of the business are considered. This approach includes:

• Requirement Analysis: Deep dive into the clients business goals , challenges and existing martech stack.
• Strategy Development: Crafting a customized strategy that aligns with the clients objectives.
• Implementation: Seamless implementation of GA 360 and other tools , ensuring they work together effectively.
• Optimization: Continuous monitoring and optimization to ensure the tools deliver maximum ROI.
• Training and Support: Providing ongoing training and support to ensure the clients team can leverage the tools effectively.

5. Proven Expertise in Martech Consulting

DWAOs team of experts has extensive experience in martech consulting , enabling them to provide the right advice on:

• Tool Selection: Helping clients choose the right tools for their needs , whether its GA 360 , Google Tag Manager , BigQuery , or other platforms.
• Implementation Best Practices: Ensuring that tools are implemented correctly and optimized for performance.
• Data Driven Decision Making: Helping clients leverage data to make informed decisions and drive business growth.

6. Customer Centric Philosophy

DWAOs philosophy revolves around putting the customer first. They focus on:

• Understanding the Customer: Taking the time to understand the clients business , industry and challenges.
• Building Long Term Relationships: DWAO is committed to building long term partnerships with its clients , ensuring ongoing success.
• Delivering Value: Their ultimate goal is to deliver measurable value to the client , whether through improved analytics , better campaign performance , or increased ROI.